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Financial Wellness Money EQ™
Financial literacy teaches us what to do with money. Money EQ helps us understand what money does to us.
For more than three years, we’ve been exploring how emotions, experiences, fear, stress, and beliefs influence the way we earn, spend, save, and build wealth.
RECOGNIZE
What does money make you feel?
Notice the emotions, experiences, and triggers connected to money.
REGULATE
What happens when money activates you?
Use emotional intelligence to pause, understand, and respond intentionally.
BUILD
What becomes possible with stronger Money EQ?
Apply financial knowledge to build stability, opportunity, and wealth.
Financial Wellness Money EQ™
What Is Financial Wellness Money EQ™?
The emotional intelligence behind how we earn, receive, spend, save, and build wealth.
Financial Wellness Money EQ™ is the emotional-intelligence foundation of our Financial Wellness 101 experience.
Traditional financial literacy teaches skills such as budgeting, saving, credit, investing, and wealth-building. Money EQ explores the emotional, psychological, and behavioral responses that can influence whether we are able to use those skills consistently.
We examine what money activates—fear, stress, shame, scarcity, avoidance, impulsivity, control, safety, confidence, and hope—and use emotional intelligence to recognize those responses, regulate them, and build more intentionally.
The goal isn't simply to know more about money. It is to develop a healthier relationship with money so financial knowledge has a stronger foundation to grow from.
